Brief:
Celebrate a company's fifth anniversary, without the stiffness and formality of most corporate events. Delivered: Knowing that wood has traditionally been the gift to mark a 5th anniversary, we secured first use rights for an event in the centre of Brussels in a temporary glass and wood building that stood behind a fantastic Arne Quinze temporary wooden sculpture. Thanks to our exclusive deal, no competitor of the client could hold an event there before we did. There was not to be a trace of stuffiness so we branded the event with a teaser invitation based on photos of details of the sculpture leaving the invitees to guess where the party was to be held. Highlight of the evening was a barn dance (unheard of in Brussels at the time). |
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